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Astrid van Essen
Mar 18, 20244 min read
Custom Fragrances: How AI is Shaping the Future of Scent
Today, everyone wants products made just for them, and the world of fragrances is catching on. With the help of artificial intelligence...
120
Astrid van Essen
Mar 7, 20243 min read
Speak Up and Get Found: Voice Search Optimisation for Small Businesses
Do you ever find yourself asking Siri or Alexa questions like "Where's the best coffee shop near me?" or "What are the opening hours of...
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Astrid van Essen
Mar 7, 20243 min read
Mastering Google My Business: Boost Your Local Search Visibility
Are you already familiar with Google My Business? If you're a small business owner, chances are you've heard the term "local SEO" thrown...
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Astrid van Essen
Jan 9, 20244 min read
The Rise of B2B Influencer Marketing in 2024: Strategies for Success
Introduction In an era where digital connectivity shapes business landscapes, influencer marketing has emerged as a pivotal strategy,...
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Astrid van Essen
Jan 2, 20242 min read
Empowered and Fit at 40+: Shattering Stereotypes in Media
Introduction Recently, while searching for imagery of middle-aged women for one of my blog posts, I was struck by a surprising...
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Astrid van Essen
Nov 10, 20233 min read
Revolutionise Your Small Business: Master Brand Growth with AI Tools
Revolutionise Your Small Business: Master Brand Growth with AI Tools
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Astrid van Essen
Nov 4, 20232 min read
Small Budget, Big Impact: Leveraging AI for Compelling Visuals
Contents: Embracing AI to Create Compelling Product Images on a Budget How AI Facilitates Creating Compelling Product Visuals The...
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Astrid van Essen
Oct 24, 20232 min read
5 Tips to Optimise Your Etsy Shop for More Traffic (and Sales)
So now you have put in all the hard work in finding your niche, creating your product listings, and expecting the sales to roll in....
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Astrid van Essen
Oct 18, 20232 min read
Looking to Expand Beyond Amazon? Here’s What Sellers Need to Know for Etsy Success
Contents: Understanding Etsy's handmade-focused audience Tailoring your products and branding Learning Etsy's unique fee structure...
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